New to OD's for the AW24 season, Introducing Gran Sasso. From its humble beginnings as a small family business, Gran Sasso has risen to become a globally renowned label, synonymous with authentic Made in Italy craftsmanship. Founded in 1952 by the entrepreneurial Di Stefano brothers—Nello, Eraldo, Alceo, and Francesco—the brand's journey started in the picturesque village of Sant'Egidio alla Vibrata, nestled between Marche and Abruzzo.
Gran Sasso stands out for its dedication to using high-quality natural yarns and meticulous manual craftsmanship at every stage of production. This commitment ensures that each Gran Sasso sweater is not just a garment, but a unique piece of art, distinguished by its exceptional quality and distinctive style.
Discover the essence of Italian quiet luxury with Gran Sasso's exquisite collection, available here at OD's Designer Clothing.
New to OD's for the AW24 season, Introducing Gran Sasso. From its humble beginnings as a small family business, Gran Sasso has risen to become a globally renowned label, synonymous with authentic Made in Italy craftsmanship. Founded in 1952 by the entrepreneurial Di Stefano brothers—Nello, Eraldo, Alceo, and Francesco—the brand's journey started in the picturesque village of Sant'Egidio alla Vibrata, nestled between Marche and Abruzzo.
Gran Sasso stands out for its dedication to using high-quality natural yarns and meticulous manual craftsmanship at every stage of production. This commitment ensures that each Gran Sasso sweater is not just a garment, but a unique piece of art, distinguished by its exceptional quality and distinctive style.
Discover the essence of Italian quiet luxury with Gran Sasso's exquisite collection, available here at OD's Designer Clothing.
Gran Sasso, a name synonymous with Italian luxury, has its roots in the charming village of Sant'Egidio alla Vibrata. Gran Sasso d'Italia is known as the 'Great Rock of Italy' it is a massif in the Apennine Mountains of Italy. Founded in 1952 by the Di Stefano brothers, the brand began as a small family business and has since evolved into an internationally recognised label known for its impeccable craftsmanship and authentic Made in Italy quality. Situated in a region steeped in textile tradition, Gran Sasso blends the rich heritage of Italian craftsmanship with modern innovation. Every garment is a testament to the brand’s commitment to excellence, using only the finest materials and techniques passed down through generations. This dedication to quality and attention to detail has established Gran Sasso as a symbol of understated elegance and timeless style. Today, Gran Sasso continues to create luxurious knitwear that reflects its Italian roots and geographical origins, offering discerning customers the very best in sophisticated, sustainable fashion.
Gran Sasso is renowned for its use of Extra Fine Merino wool, a luxurious fibre sourced from a select breed of Australian sheep. This wool is crafted exclusively from fibres with a fineness of less than 19.5 microns, ensuring exceptional elasticity, vibrant and enduring colours, and an unparalleled softness in the finished garment. The meticulous selection process begins right after sheep-shearing. Only the finest parts of the fleece—those with superior finesse, medium height, and minimal impurities—are chosen. This careful attention to quality guarantees that every Gran Sasso garment made with Extra Fine Merino wool is not only precious and unique but also long-lasting. The distinctive softness of these garments is immediately noticeable—simply let your fingers glide over the surface of a Gran Sasso pullover to feel its unmatched quality. Choosing a garment made from this exquisite wool is a decision in favour of absolute luxury and enduring elegance.
At Gran Sasso, every step of the production process embodies the essence of Italian luxury and craftsmanship. Each phase, from design to the final stitch, takes place entirely in Italy, blending ancient craft techniques with modern production processes. Gran Sasso's commitment to tradition is reflected in there collaboration with small artisan workshops, helping to sustain precious Italian family-run businesses and preserve the rich heritage of craftsmanship. Sustainability is at the core of Gran Sasso ethos. To minimise production waste, they ensure that every component of products is meticulously sewn and shaped with precision. This approach not only honours Gran Sasso commitment to quality but also reflects the dedication to responsible production. By choosing Gran Sasso, you’re embracing timeless Italian elegance, exceptional craftsmanship, and a commitment to sustainability.
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