ON RUNNING CLOTHING - Its Not All About The Footwear
On Running Clothing: The Swiss-Engineered Kit for Performance and Style
When it comes to performance sportswear that fuses innovation, comfort, and style, On has truly carved out its niche. Known for its distinctive CloudTec® sole technology and sleek design, On isn’t just about running shoes anymore. The brand’s clothing and tracksuits are fast becoming a go-to for athletes, fitness lovers, and those who value functionality with flair. But what exactly makes On Running clothing stand out? Let’s take a closer look.
Who Owns On Cloud?
On, sometimes referred to as “On Cloud” thanks to its popular shoe range, was founded in Switzerland in 2010 by former professional athlete Olivier Bernhard, along with David Allemann and Caspar Coppetti. All three founders remain actively involved in the company’s leadership, with On Holding AG now publicly listed and continuing to grow rapidly. It’s a brand deeply rooted in performance sport and engineered with Swiss precision.
Why Is On Cloud So Popular?
The brand's popularity comes down to a few key ingredients: innovation, performance, and design. On's CloudTec® sole revolutionised the way people think about running comfort, offering a cushioned landing with a firm, responsive take-off. But beyond the shoes, their apparel mirrors the same forward-thinking mindset.
On clothing features highly technical materials, minimalist aesthetics, and a premium feel. Whether you’re out for a 10K run, warming up at the gym, or simply heading out on a weekend stroll, it delivers practicality without compromising style. Add in celebrity endorsements (Oprah’s a fan), sustainability efforts, and global appeal, and it’s easy to see why On has built such a strong following.
Welcome to the On Lab
Technological innovation lies at the heart of On. ‘Better’ is achieved through continual experimentation. Never being afraid to start again different or break the mold. Dreaming up ground-breaking new ideas isn’t enough – On Running want to make them a physical reality. On have a world-class team of scientists and technicians who continue to cook up trailblazing innovations within the Zurich-based On Lab.
What Can I Use On Running Clothing For?
On’s clothing line is designed with multi-purpose performance in mind. While it’s obviously tailored for running, be it on the road or the trails, these garments go far beyond that. Their tracksuits, hoodies, leggings, and jackets are built to withstand the elements, support your body during high-output movement, and keep you comfortable for hours on end.
You can use On clothing for:
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Road or trail running
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Cross-training
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Travel and casual wear
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Outdoor workouts and bootcamps
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Recovery days when comfort is key
It’s that versatility, paired with technical fabrications and ergonomic design, that really makes On apparel a worthy investment.
How Does On Running Clothing Fit?
On takes a precision approach to fit. Much like their footwear, the clothing is engineered to complement the body’s natural movement—meaning most pieces are cut to be fitted without being restrictive. Materials are lightweight yet durable, often featuring sweat-wicking properties, four-way stretch, and thermoregulation—all designed to adapt to your body as you train or move throughout your day.
Is On Running Clothing Good for the Gym and Hyrox?
Absolutely. On apparel is an excellent choice for gym-goers and athletes training for events like Hyrox, which demand high-performance gear that supports strength, endurance, and agility.
The garments are breathable, supportive, and flexible, ideal for functional fitness, cardio bursts, and weight training alike. Whether you're box jumping, rowing, sled pushing, or just getting through a tough session, On’s clothing helps regulate your temperature, minimise distractions, and support performance.
Their tracksuits and layering pieces are also perfect for warming up, cooling down, and transitioning in and out of intense sessions, without having to change outfits or compromise on comfort.
Clothing Conclusion
On Running clothing and tracksuits are a seamless extension of the brand’s mission: to revolutionise movement through innovation and design. Backed by Swiss engineering, On continues to deliver technical apparel that performs just as hard as you do—whether you're chasing a personal best, hitting a Hyrox heat, or simply stepping out in style.
